Fiduciary Financial Advice

What’s it all about?

Your relationship with an independent financial adviser should always be based on mutual respect and trust.

It is for these reasons that we are practitioners of fiduciary financial advice. However, you may not have heard of the term ‘fiduciary’ before.

In essence, by partnering with a financial planner or adviser who practices fiduciary advice, you have partnered with a firm that puts the best interests of its clients first, at all times.

Flat Fee charging

With the establishment of our business, Longhurst began life as a flat-fee financial planner. We chose to set our fees on this basis because we wanted to remove any conflict of interest that may exist compared to the more traditional percentage of assets charging model that the majority of our peers adopt.

This also extends to how we charge for protection and insurance contracts. For clients who embrace our ongoing annual forward planning services, we will forgo the commission we would normally be paid by the insurance company and instead we will charge a fixed fee. The result of this approach is a reduction in your monthly insurance premiums and a much more cost-effective solution for you.

By following a fiduciary benchmark we have an obligation and a responsibility to each and every client we work with to make sure their best interests are put first.

Research and Recommendations

We only give advice, and produce a bespoke financial plan, if we have followed a comprehensive research process.

We will never steer you into an investment or product which will benefit us more than it will you.

We will ensure your life savings are invested with the same level of importance that we invest our own family’s life savings; treating your capital as a hard-earned asset requiring careful attention.

The guidance provided within this website is subject to the UK regulatory regime and is therefore primarily targeted at consumers based in the UK. Longhurst Limited is an appointed representative of TenetConnect Limited, which is authorised and regulated by the Financial Conduct Authority. TenetConnect Limited is entered on the Financial Services Register (www.fca.org.uk/register) under reference 149816 Registered in England and Wales under reference 11193790 Registered office address: Second Floor Challoner House, 19 Clerkenwell Close, London, United Kingdom, EC1R 0RR. 01604 201636.